I’m sure this isn’t exactly new- I’m pretty sure I’ve bought products that were packed in something like this crazy gel/foam that expands and conforms to the shape of the product/box/anything. It’s still cool to see it in action, even if I don’t understand a word they say in this video. They could be advising the audience about the best diet pill for all I know. I wonder why this guy wears a protective apron, yet leaves his wristwatch exposed? The things that cross my mind…